Spotlight on… Luxe Botanics’ Camu Camu: The Brightening Powerhouse
Following on from our article about Luxe Botanics’ Marula Oil, we are now shining the spotlight on another one of the brand’s superstar ingredients: Camu Camu.
Luxe Botanics: Innovated by Nature, Designed to Nurture
Luxe Botanics regenerative beauty elixirs are centered on the finest, nutrient-rich organic botanicals to deliver healthier, firmer and more luminous skin. Chosen based on scientific performance, sustainability and their ability to enrich local communities, these nourishing core botanicals are highly concentrated with each formulation to optimize results.
The brand’s products are primarily composed of three meticulously researched skin-transforming active botanicals – Hydrating Marula nut oil from Kenya, Brightening Camu camu berry extract from Brazil, and Clarifying Kigelia africana fruit extract from Malawi. This week, we’re focusing on Camu Camu, their brightening powerhouse.
What is Camu Camu?
Camu Camu is the fruit of the Myrciaria Dubia tree, a small and bushy tree that can be found growing naturally in flooded riverside areas deep within the Amazon rainforest. The fruit looks like a reddish purple berry and is believed to have many health benefits. As with all three of Luxe Botanics’ superstar ingredients, Camu has been trusted for centuries by the region's indigenous population. The native inhabitants of the Amazon, all throughout South America, look to Camu Camu as a highly nutritious food, longevity elixir, and for a huge variety of other benefits.
What are the benefits of Camu Camu ?
Containing over 60 times more vitamin C than an orange, the Camu Camu berry is thought to be the most vitamin C rich fruit on the planet. This makes it a super brightening ingredient, able to even out skin tone and repair the effects of sun damage.
Camu Camu is also naturally packed full of vitamins and minerals including beta-carotene, calcium, iron, niacin, riboflavin, potassium, phosphorus. It also contains B vitamins and amino acids to help strengthen the skin's natural defences, and acts as an anti-inflammatory… What more could you want from one little berry?
What makes Camu Camu an ethical choice?
Luxe Botanics’ Camu Camu is organically grown on riverbanks deep within the Brazilian Amazonian Basin and is hand harvested for the brand by the local community. As with all Luxe Botanics products, Camu Camu products are part of the Buy1Give1 scheme, meaning that every purchased Camu product provides one nutritious meal to an Ethiopian nursery school child for one day. We love Luxe Botanics’ commitment to providing outstanding products while helping customers feel good about giving back to the communities who help source and grow their ingredients.
Here are some of the wonderful Camu Camu products in Luxe Botanics’ range:
Camu Brightening Cleanser
This refreshing cleanser gently removes dirt, oil and other pore clogging impurities whilst brightening your overall skin tone.
Containing Camu, coconut oil, chamomile, cucumber and green tea, this mix is perfect for detoxifying and hydrating all skin types.
All of the outer packaging is made from 100% recycled paper and the aluminium bottles and treatment pumps are also fully recyclable, making this a very environmental-friendly choice!
Camu Brightening Mist
This refreshing mist is rich in vitamin C, sodium hyaluronate, Damascus rose water and soothing botanical antioxidants, leaving your skin feeling plump and softly glowing. The soft mist is a treat to apply too!
Once again, the packaging is 100% recyclable: the outer packaging is made of recycled paper, the bottle is aluminium and even the pump can be go in the recycling bin. What’s not to love?
Camu Brightening Moisturiser
This blend of Camu, avocado, jojoba and grapeseed oils offers deeply replenishing medium weight moisturisation and features an incredibly high concentration of vitamin C to rebalance your skin's moisture levels.
Comes in a fully recyclable aluminum tube, packaged in a 100% recycled cardboard paper box.
Camu Brightening Serum
This miracle serum is crammed full of antioxidants, vitamin C, CoQ10 and tea extract to brighten and even out skin tone while reducing the signs of premature aging.
Hyaluronate helps hydrate deep into the skin whilst squalane and phospholipids strengthen the skin’s natural barrier, offering all day protection.
Comes in a recyclable glass bottle, packaged in a 100% recycled cardboard paper box.
Samples of the Camu Camu range are available HERE